May 2024 Newsletter: Brewing a Brand (literally)

This month, we’re excited to shine the spotlight on a project we’ve been brewing up with Paddlefish Brewing Co. in St. Peter, MN. Imagine blending the perfect location, some top-notch brews, a story that grabs you and a dream big enough to chase – that’s where we started. The folks at Paddlefish came to us with a vision, and boy, did we have a blast turning that into a brand that’s all them.

Think of it like this: Building a brand is a bit like hosting the best party (something we LOVE to do). You need the right mix of ingredients, themed decor (and maybe a few theatrics) and that’s exactly what we set out to do with Paddlefish. We mixed, we matched, and what we ended up with is something that’s not just a brand; it’s the soul of Paddlefish Brewing Co., complete with all the tools they needed to splash their vision everywhere—think eye-catching wallpaper, unique decor and beer can designs that tell their story at first glance. 

So, as we all keep riding the waves of business and watching our brands grow, remember it’s all about staying true to what makes you, well, you. Curious about how this all came together? Check out the full project on our site. Here’s to Paddlefish Brewing Co. – to their journey, their spirit and to the path (stream?) we’re carving out together. Cheers!